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PRESS RELEASE

1.22.14

MAKE IT A SLAM DUNK WITH TELEFLORA THIS VALENTINE'S DAY


Teleflora and the NBA Team Up for "Send & Score" Valentine's Day Campaign and Sweepstakes to Win Tickets to the NBA Playoffs


LOS ANGELES - (January 22, 2014) - When it comes to Valentine's Day, most men lack a 'Go-to Play' to woo their woman. This year, Teleflora, the world's leading flower delivery service, and the NBA have teamed up to provide the perfect assist to ensure that men around the country avoid a Valentine's Day foul. From now until Valentine's Day, men are encouraged to send their sweetie pie a Teleflora bouquet to stay out of the doghouse and also earn a chance to win tickets to an NBA Playoff game. How's that for a win-win?!

Starting today, purchase one of Teleflora's participating Valentine's Day bouquets online at www.teleflora.com to be automatically entered into the game-changing "Send & Score" sweepstakes. One lucky winner will score a grand prize VIP trip for four guests to attend an NBA Playoff game, plus receive Teleflora flowers for one year. Four runner-up prizes include two tickets to a regular season NBA game and Teleflora blooms for one year. Teleflora will also award hundreds of daily prizes, which includes lots of NBA swag. Game on!

NBA.com will also be featuring Teleflora flowers as the perfect way to score points with your lady love. Go to NBA.com/valentine and check out Valentine's Day gift picks made by some NBA greats. The website will also feature a series of video vignettes with NBA Legends talking about their best and worst "plays" on the romance court.

Teleflora's 2014 Valentine’s Day floral collection includes:

Teleflora’s Heartfelt Bouquet ($69.95)
Send and score this Valentine's Day! Teleflora's stunning Heartfelt Bouquet pairs fabulously fragrant white lilies with ravishing red roses in a romantic, heart-adorned vase she'll love all year long.

Teleflora's Heartfelt Bouquet

Teleflora Swirling Beauty Bouquet ($99.95)
She wins. He scores. She'll feel like the belle of the ball when this dramatic bouquet arrives on Valentine's Day. This luxurious mix of luscious red roses and flirty pink lilies is hand-arranged in a swirling, crimson glass vase she’ll display proudly every February.

Teleflora's Swirling Beauty Bouquet

Teleflora's Happy Hearts Bouquet ($54.95)
A top pick for your sweetie pie! Teleflora's exquisite Happy Hearts Bouquet features rich red roses and girly pink blooms in a delicate cut glass bubble bowl etched with shimmering red hearts. Your honey will adore the container as a candy bowl, pen holder or vase long after the flowers are gone!

Teleflora's Happy Hears Bouquet

Teleflora’s Send a Hug® Bear Your Heart Bouquet ($49.95)
What a sweet treat for all of the ladies in your life! Flowers, cuddles and chocolates make everyone feel good - and sharing them feels even better. The latest addition to the best-selling Send-a-Hug® collection, this un-bear-ably cute gift includes blooms of red roses, chrysanthemums and carnations. Delicious Ghirardelli chocolates and an adorable plush teddy bear add classic Valentine's Day style.

Teleflora's Send a Hug Bear Your Heart Bouquet

To place an order for a beautifully-arranged floral gift, hand-crafted and delivered by a local florist anywhere in the country, visit www.teleflora.com. 


About Teleflora
Teleflora is the world's leading flower delivery service connecting customers with the nation's best local
florists for more than 75 years. All of Teleflora's flower arrangements are artistically arranged and hand-delivered in keepsake vases using only the freshest flowers available through its member florist network. Headquartered in Los Angeles, California, Teleflora has over 15,000 member florists throughout the U.S. and Canada, with an additional 20,000 affiliated florists outside North America. Through its extensive member florist network, Web sites including www.teleflora.com and www.findaflorist.com, and its toll-free line 1-800-TELEFLORA, the company offers consumers fast, convenient and high-quality flowers and keepsake products.

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Teleflora PR Contacts:

Erin Shiba (EShiba@roll.com) | (310) 966.8644
Missy Miller (MMiller@roll.com) | (310) 966.8328
Sara Swiger (SSwiger@roll.com) | (310) 966.4665



 
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