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PRESS RELEASE

4.15.13

TELEFLORA PARTNERS WITH TRIBUTES.COM AS EXCLUSIVE FLORAL PROVIDER


LOS ANGELES (April 15, 2013) - Teleflora, the world's leading floral delivery service, and Tributes.com, the popular online source for local and national obituary news, announced today a new partnership that will assist consumers in purchasing premium assortments of sympathy flowers, plants and gifts. With their same day advantage and their 100 percent hand-arranged and delivered approach, Teleflora is making it easier for Tributes.com users to express their sympathy and compassion for loved ones lost

"During a time of grief, flowers often communicate what words cannot.á Teleflora understands the importance of customer service, product selection and quality and fulfillment requirements in the sympathy floral category," said Jeff Bennett, president, Teleflora. "Tributes.com is providing a valuable service to consumers by enabling them to easily connect with information and other grievers online, while helping funeral homes tap into the significant role that their obituary program can play to enhance customer satisfaction."

In the coming months, Teleflora will take its collaboration to the next level with the launch of a new online flower program for Tributes.com Premier funeral home partners.  The new program will enable funeral homes to leverage their existing local floral partners and the teleflora.com platform to drive online flower sales and increased revenue.  Customized teleflora.com-powered sympathy floral shops will be seamlessly integrated into the online obituaries and websites of participating funeral homes, where all floral purchases will be prepared and delivered exclusively through the Teleflora florist network.

"With Telefloraĺs unique selling proposition, which guarantees that 100 percent of their bouquets are arranged by an expert florist and delivered ready to display and enjoy, we are confident Teleflora is the best partner to address the needs and dynamics of the funeral home channel as it relates to sympathy arrangements and gifts," said Elaine Haney, chief executive officer and president of Tributes, Inc. "We look forward to collaborating with Teleflora to deliver solutions that help our funeral home partners expand their existing florist relationships in their local markets to help them grow their businesses."

About Teleflora

Teleflora is the world’s leading flower delivery service connecting customers with the nation's best local florists for more than 75 years. All of Teleflora's funeral flower arrangements are artistically arranged and hand-delivered using only the freshest flowers available through its member florist network.á Headquartered in Los Angeles, California, Teleflora has over 15,000 member florists throughout the U.S. and Canada, with an additional 20,000 affiliated florists outside North America. Through its extensive member florist network, Web sites including www.teleflora.com and www.findaflorist.com, and its toll-free line 1-800-TELEFLORA, the company offers consumers fast, convenient and high-quality flowers and keepsake products.

About Tributes.com®

Tributes.com is driven by the belief that Every Life has a Story which deserves to be told and preserved.

Tributes.com is the online source for current local and national obituary news and a supportive community where friends and family can come together during times of loss and grieving to honor the memories of their loved ones with lasting personal tributes. Through one centralized national web destination, with 95 million and growing current and historical death records dating back to the 1930s, Tributes has made obituary and online memorial service information easily accessible. The site has experienced rapid growth since its launch in the fall of 2008, and is now relied on by thousands of funeral homes and close to 4M unique consumers each month to publish and locate obituary news. For more information about Tributes.com, please visit our website at www.tributes.com or contact us at media@tributes.com.

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