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POPULAR CHILDREN’S CHARACTER PETER RABBIT™ HOPS BACK ONTO THE SCENE AS A FLOWER BOUQUET FROM TELEFLORA

LOS ANGELES (March 31, 2009) – Spring has officially begun and with that comes a visit from the Easter bunny and the latest Peter Rabbit™ Bouquet from Teleflora, the world’s leading flower wire service offering only hand-arranged, hand-delivered bouquets. For more than 100 years, boys and girls all over the world have devoured stories about the mischievous rabbit named Peter and, as part of Teleflora's licensing agreement with BEATRIX POTTER™ ©Frederick Warne & Company, comes this exclusive floral gift that fans are sure to treasure.

"For more than 10 years, Teleflora has offered its customers one-of-a-kind Peter Rabbit arrangements that capture the essence of this beloved character," said Shawn Weidmann, President, Teleflora. "We know that Peter Rabbit is adored by children of all ages, so each year our designers create a floral gift enthusiasts would want to call their own."

Potter collectors are bound to be delighted with the latest Peter Rabbit Bouquet, a ceramic egg-shaped container that features a hand-painted sculpture of Peter.  This charming container also features illustrations of Mrs. Rabbit and her brood, along with a delicate floral trim.  Available for $59.95 on teleflora.com, this sweet arrangement arrives full of spray roses, alstroemeria, solidago, delphinium, and daisy spray chrysanthemums.  Once the flowers are gone, it doubles as a cookie jar.

About Teleflora
Teleflora is the world’s leading flower service offering the best choice in flower arrangements and convenient local delivery. Headquartered in Los Angeles, California, Teleflora has over 20,000 member florists throughout the U.S. and Canada, with an additional 20,000 affiliated florists outside North America. Teleflora offers industry-leading floral arrangements and gifts. Through its extensive member florists’ network, visit the web and look for the Teleflora logo or call the toll-free at 1-800-TELEFLORA, the company offers consumers fast, convenient and high-quality flowers and keepsake products.

 

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