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Teleflora PRESENTS the america’s favorite mom bouquet
in celebration of THE 100th anniversary of mother’s day

LOS ANGELES, CA (April 16, 2008) –To commemorate the centennial anniversary of Mother’s Day and honor and celebrate moms everywhere, Teleflora, the world’s leading floral wire service, announced today the release of its latest creation, the America’s Favorite Mom Bouquet.  This will be the same exclusive floral arrangement delivered to 15 semifinalists moms who are competing for one of five spots on the primetime television special “Teleflora presents America’s Favorite Mom,” scheduled to air Mother’s Day on NBC Sunday, May 11 at 7 p.m. E.D.T. 

The America’s Favorite Mom Bouquet is a one-of-a-kind floral gift full of exquisite pink roses, asiatic lilies and alstroemeria complemented by fragrant eucalyptus and pitta negra.  The arrangement arrives in a gorgeous ceramic vase with a lustrous pink metallic finish and comes adorned with a commemorative gold metal medallion inscribed with the insignia America’s Favorite Mom.  The medallion is a replica of the 18-karat gold medallion the winning mom will receive on the primetime television special.  The bouquet is now available for pre-order at www.teleflora.com or at any local Teleflora member florist.  

“What better way to recognize moms for all their hard work and sacrifice than with a beautiful hand-arranged, hand-delivered, bouquet full of fresh flowers,” said Shawn Weidmann, president, Teleflora.  “This is the Mother’s Day bouquet and medallion that family members all across America will want to give their own mom to tell her she is “America’s Favorite Mom” in their eyes.”   

Thousands of mothers have already been nominated on www.AmericasFavoriteMom.com for this once-in-a-lifetime opportunity. Nominations are being accepted in the categories of single moms, working moms, stay-at-home moms, unconventional moms and military moms through April 25, 2008, when a panel of experts will narrow the pool to three semi-finalists in each category.  These semi-finalists will be notified with a special delivery of the America’s Favorite Mom Bouquet by a local Teleflora florist, before appearing on NBC’s award-winning “Today” show the week leading up to Mother’s Day.  Each day, viewers will be able to cast their vote online for their favorite mom in each category until only five finalists remain. All five finalists will be featured on the NBC one-hour primetime special on Mother’s Day where one will win the title “America’s Favorite Mom.”

The winning mom will be crowned in front of an audience of millions by favorite celebrity siblings Donny & Marie Osmond and will take home hundreds of thousands of dollars in cash and prizes. 

For more information on the America’s Favorite Mom Bouquet, visit:
http://www.teleflora.com/product.asp?id=202626&point=1

 About Teleflora
Teleflora is the world’s leading floral service offering the best choice in floral arrangements and convenient local delivery.  Headquartered in Los Angeles, California, Teleflora has over 20,000 member florists throughout the U.S. and Canada, with an additional 20,000 affiliated florists outside North America.  Teleflora offers industry-leading floral arrangements and gifts, technology, marketing and education services.  Through its extensive member florists’ network, Web sites including www.teleflora.com and www.findaflorist.com, and its toll-free line 1-800-TELEFLORA, the company offers consumers fast, convenient and high-quality flowers and keepsake products.


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