TELEFLORA HOSTS LARGEST RTI CONFERENCE

LOS ANGELES, August 10, 2006 – Teleflora, the world’s largest floral services and products company, dedicated to growing the businesses of retail florists, recently hosted the 2006 RTI Users Conference in Baltimore. Attendance surpassed all previous RTI Conferences, with more than 400 people representing 150 top Teleflora member florists at the three-day conference. 

Debbie Listman, Chief Operating Officer, kicked off the conference during the Sunday Welcome Reception with Chairman Tom Butler, setting the stage for an action packed and informative conference. Attendees were able to participate in various sessions including One-on-One Labs; RTI Delivery and Mapping; eFlorist Web Tools; Improving Profitability; 12.0 Order Entry, Action Queue and Setup and Reporting; as well as RTI Advanced Features; among others.

“Enthusiastic user response to RTI 12.0 was overwhelmingly positive.” said Jim Talarico, RTI Development Manager. This response is no surprise as RTI has been the premiere Point-of-Sale solution in the floral industry, with the most features, the best and most seasoned development team and the most qualified and experienced support staff. Teleflora is committed to RTI, growing as their members grow, and to enhancing the RTI software, keeping florists on the cutting edge of the floral industry.

ABOUT TELEFLORA

Founded in 1934, Teleflora is the world’s leading provider of floral services and products.  Serving approximately 25,000 members in the U.S. and Canada, Teleflora also connects nearly 20,000 additional florists through affiliations worldwide.  More information about Teleflora is available at its web site, www.teleflora.com.