Weather won't affect Valentine's flower imports

January 26, 2011

When many people think of Valentine's Day, they automatically think of flowers as well.

According to the Society of American Florists, 43 percent of American adults who purchase flower gifts for Valentine's Day choose red roses, while 29 percent choose other colors of rose flowers.

The group also reports that 198 million roses were produced in 2010 to keep up with demand for the holiday.

This year, however, torrential rains in Colombia throughout 2010 threatened flower crops being exported to the U.S. for Valentine's Day.

"Colombian flower growers are currently working feverishly to harvest and fill their orders for the Valentine's holiday," Augusto Solano Mejia, president of Colombia's flower growers association, Asocolflores, told ColombiaReports.com.

The news provider reports that the country provides approximately 80 percent of all flowers and 65 percent of all roses sold in the U.S., with 15 percent of the annual Colombian flower export taking place in the days leading up to Valentine's Day.

This year, excessively wet conditions caused by a La Nina weather pattern threatened many flower crops. However, industry officials say they will be able to meet the demand for flowers being sent to the U.S.

They estimate that some 500 million Valentine's Day flowers, primarily roses, will be sent to the states to meet the demand for holiday floral arrangements.

This article is brought to you by Teleflora - a leader in the flower delivery service for over 75 years. Teleflora helps its customers buy flowers online and specializes in bringing the freshest available flowers for a variety of holidays and occasions - all hand-delivered in keepsake vases by the best local florists.

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