PA flower show has important community impact

February 11, 2011

The 2011 Philadelphia International Flower Show is set to take place from March 6-13, and a new study has highlighted the positive impact that the event has on the surrounding community.

In fact, just by offering visitors a glimpse of beautiful, flower gifts and other buds, there is evidence that the show may be worth approximately $61 million to the region. It offers the equivalent of 637 full-time jobs, $8 million in tax revenue and 25,000 hotel room nights from visitors.

"The Flower Show has been great for our city for many years. It brings in visitors from the suburbs and out of town, and they're the type of guests who are more likely to visit a museum and other attractions and have dinner while they’re in town," said Ed Grose, Executive Director of the Greater Philadelphia Hotel Association.

This year's Philadelphia Flower Show is titled "Springtime in Paris." It will bring together around 60 landscapers to create a unique environment for all of the flowers, and the displays will be eligible for several different awards, including Best in Show, according to the event's website.

Many of those who set up exhibits spend around 18 months or more perfecting their displays.

This article is brought to you by Teleflora - a leader in the flower delivery service for over 75 years. Teleflora helps its customers buy flowers online and specializes in bringing the freshest available flowers for a variety of holidays and occasions - all hand-delivered in keepsake vases by the best local florists.

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