october 2008

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October 31, 2008 | teleflora news

Your chance to win a free bouquet

by Jacqueline



Sunset Glow Flower Bouquet by Teleflora
   

Celebrate the season by entering Flower Blog's monthly bouquet sweepstakes. Make a comment on any post this month and you'll be automatically entered. The winner for October will be picked on or around Nov. 2. To see the official rules, teleflora.com/FLOWERBLOG/post/Flower-Blog-October-Sweepstakes.aspx.   

Good luck, flower fans!
 

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October 31, 2008 | flower facts

Fall flowers: Great additions to the list

by Jacqueline


Lately I’ve been extolling the virtues of classic fall flowers, such as mums, carnations, hydrangea, sunflowers, daisies, dahlias and calla lilies.

In orange for Halloween, natch. A bouquet lasts longer than candy and it’s calorie-free.

Anyway, if you’re like me you have friends with fall birthdays as well as a few parties to attend. Time to come up with some unexpected blooms and new colors.

Oh, and before you decide that mums and carnations are old hat, be sure to check them out in lush darker colors like magenta.

Browsing around, I found these terrific additions to the list above.



Anthurium: Once you see one, you’ll never forget it. These brilliant red blooms represent hospitality, making them a perfect choice for a hostess gift. And they’re long lasting.

Bouvardia: Named after Charles Bouvard, the personal physician to Louis XIII and the superintendent of the Royal Gardens in Paris. A fragrant, feminine flower that symbolizes enthusiasm.

Goldenrod: A member of the aster family, this bright yellow flowering plant is the state flower of Kentucky and Nebraska as well as the state wildflower for South Carolina.

Marigold: Native to the southwestern United States, Mexico and South America, there are varieties all over the world. In Mexico, it’s used in Day of the Dead celebrations. In India and Thailand, it’s a key part of weddings and festivals. Marigolds are part of the aster family.

Flower Fact of the Day: Pansies are a garden favorite, especially in the South. For tips on growing them, visit: hattiesburgamerican.com/article/20081030/LIFESTYLE/810300310.
 

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October 30, 2008 | flower facts

One flower, two looks: An insider’s tip

by Jacqueline


I recently heard a great tip for extending the life of a sunflower. Once you’ve enjoyed it for several days, gently pluck off the yellow petals to reveal the green kalyx underneath.

Forming a collar around the brown center, the green creates a slightly different look that still offers cool texture.

Teleflora's Modern Sunshine

First grown in Central and South America, sunflowers have been revered for centuries in various cultures around the world.

They are the 3rd wedding anniversary flower and the state flower of Kansas.

Flower Fact of the Day: Don't have a green thumb? Worry not, just go heavy metal. Find out more at: azstarnet.com/allheadlines/263828.  
 

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October 29, 2008 | floral trends

Vintage looks: Comfy containers for uncertain times

by Jacqueline


Whoever wins the next presidential election will definitely have a huge job on his hands and fixing the economy is a top priority.

It’s hard to turn on the news or read a paper without being reminded of the economic downturn.

So it’s not surprising that consumers are taking a less-is-more approach to lots of purchases, including flower buying.

Take casual parties, for example. Since the all-perfect, all-matching look is out anyway, we’re seeing a move toward using monochromatic (all one color) flowers or monobotanic (same flower, different colors) in several simple mismatched containers instead of big mixed centerpieces.

And as for what the containers are made from, rustic materials rule. Try ceramic jars and pots or textured glass in darker tones like brown, burnt orange and violet. Clear glass is best left to spring and summer.

Flower Bouquet - Williamsburg Golden Pitcher by Teleflora

Teleflora's Williamsburg Golden Pitcher is a great example of the vintage trend. And if you buy it, you'll be entered in an exclusive sweepstakes. For details, go to: teleflora.com/williamsburg.asp.  

And a personal touch is taking on a whole new meaning. Tom Simmons, president of Three Bunch Palms Productions threebunchpalmsproductions.com  in Palm Springs, CA, puts it this way: “There’s a movement toward vintage looks, especially in terms of containers, such as an antique pitcher or your great grandmother’s china pieces.

Simmons says he’s also seen a vintage butterfly brooch pop up in a bouquet as well as a maid of honor’s longtime collection of decorative bumblebees adorning a small tree of hanging place cards at her sister’s wedding.

“It’s personal and at the same time it’s comforting,” Simmons says. “People tend to be drawn toward that comfort. It’s a soothing, homey atmosphere without being generic.”

So the next time you’re entertaining with flowers, take a quick trip down memory road for your inspiration.

Who doesn’t need a little comfort right about now?

Flower Fact of the Day: I was glad to see that I’m not the only one who sees the cool side of chrysanthemums. Financial Times weekend columnist Robin Lane Fox recently wrote about the pleasures of this flower: http://www.ft.com/cms/s/0/e49233f0-959a-11dd-aedd-000077b07658,s01=1.html?nclick_check=1.  
 

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October 28, 2008 | flower facts

Treat yourself, it’s Halloween!

by Jacqueline


With Halloween falling on a Friday, I know many of you will be hosting parties. Or maybe you’d just like to look festive for trick or treaters. You know you can count on flowers for a colorful and cheerful touch.

For some simple, elegant touches, how about:

* Single orange Gerberas in black bud vases. Or wash and re-use green or brown beer bottles as vases.

* Green or white spider mums sitting atop a mini-pumpkin (slice the top off, clean the pumpkin and use floral foam to hydrate the flowers).

* Paint single branches of curly willow black, green, purple or gold and display in low bowls.

* A plant is a super way to liven up your doorstep on Halloween and for several months afterward.

* Or treat yourself to adorable arrangements designed by the experts at Teleflora. I particulalry love these two Halloween flower bouquets. There are many more to choose from on teleflora.com.  

Teleflora's Pick of the Patch Bouquet

 

Ghostly Greetings Flower Bouquet by Teleflora

Meanwhile, in honor of Halloween, I compiled this trivia quiz about the holiday.

1. Halloween was popularized in the 1800s by which immigrant group?
A.
German
B. Norwegian
C. Irish
D. Swedish

2. We carve pumpkins in America; when jack-o-lanterns were created in Europe, what vegetable was used?
A.
Turnip/Rutabaga
B. Cabbage
C. Beets
D. Extra large potatoes

3. Which Halloween tradition comes from an old Scottish custom?
A. Dressing up in costumes
B. Trick or treating
C. Bobbing for apples
D. Telling ghost stories

4. Halloween is celebrated in Japan. True or False.

5. Which U.S. city holds the biggest Halloween party?
A.
New York
B. New Orleans
C. Savannah, Ga.
D. Chicago

6. About $5 billion is spent annually in the U.S. on Halloween costumes. True or False?

ANSWERS
1. C. The holiday comes from an ancient Celtic celebration called Samhain, which took place at the end of the harvest.
2. A.
3. A, B and C. Children would dress in costumes and go door to door, dancing or singing to earn money or sweets. In the U.S. this evolved into trick or treating. They also bobbed, or “dooked,” for apples.
4. True. It is also celebrated in several Latin American countries.
5. A. New York. The Village Halloween Parade started in Greenwich Village in 1973.
6. True. The most popular costume for adults: Witch.

Flower Fact of the Day: If you want gorgeous spring flowers, now is the time to plant bulbs. For ideas and tips, see: http://features.csmonitor.com/gardening/2008/10/29/expert-tips-for-choosing-spring-bulbs-this-fall.
 

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October 27, 2008 | teleflora news

Flowers with meaning, or how to read a bouquet

by Jacqueline


Today's post is from guest blogger Cindy Cragg, home stylist for WILLIAMSBURG®, williamsburgmarketplace.com, the lifestyle brand of The Colonial Williamsburg Foundation.


Cindy Cragg


It’s probably no secret that in the 18th century, when the rules of courtship were very strict, flowers were used to communicate messages between lovers. Seriously, how romantic!!

I think today it is commonly known that a red rose signifies love but you might be surprised how many flowers have meanings attached to them.

For fun, I decided to “de-code” the Williamsburg Golden Pitcher bouquet, teleflora.com/williamsburg.asp to see what “message” it is sending.
Williamsburg arrangement
Here’s a list of the primary flowers in the arrangement and their individual meanings:

Carnations - fascination, admiration

Chrysanthemums - cheerfulness, abundance, wealth

Rose (yellow) - joy, happiness

Rose (orange) - enthusiasm

Golden Rod (Solidago) - the word solidago is Latin and means to strengthen.

With a lineup like that, clearly, this arrangement is meant to help heal the woes of the difficult times that many of us are experiencing. It is no mistake that when I look at this arrangement it makes me happy - it is full of positive “vibes”!!

Curious about the meaning of your favorite blooms? Teleflora.com has a great section that tells all about it. Here’s the link: teleflora.com/about-flowers/flower-meaning.asp.
 

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October 24, 2008 | teleflora news

Who wants free flowers?

by Jacqueline



Sunset Glow Flower Bouquet by Teleflora
   

Celebrate the season by entering Flower Blog's monthly bouquet sweepstakes. Make a comment on any post this month and you'll be automatically entered. The winner for October will be picked on or around Nov. 2. To see the official rules, teleflora.com/FLOWERBLOG/post/Flower-Blog-October-Sweepstakes.aspx.   

Good luck, flower fans!
 

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October 23, 2008 | flower facts

Flower in focus: Daisies stand the test of time

by Jacqueline


Daisies, simple and sweet, are one of the most popular cut flowers. Look at a mixed bouquet and there’s a good chance that daisies are looking back. They’re also striking on their own.

Representing joy, purity and youth, legend has it that we have daisies because a shy maiden was dancing and caught the attention of a god. Uncomfortable with attention, she morphed into a flower.

Daisies were seen as omens in the medieval era and hit their heyday in Victorian times when an entire language of flower meaning and color became popular. Blooms and bouquets were essentially coded messages. For example, white conveyed innocence; red meant intense passion.

And in the 60s, I believe it was a daisy that a student placed in the end of police gun, a moment famously captured in a Washington Post photo.

Because of their simplicity, daisies have never been out of style and still delight us today.

Bat's Incredible

Gerbera daisies take center stage in this festive Halloween arrangement.

Did you know:

• Daisies gave rise to the childhood game of “He loves me, he loves me not,” which started with the Victorians.

• Daisies are the flower for the 5th wedding anniversary.

• Daisies are the April birth flower.

Daisies love water so give them lots. To make your gerberas last, be sure to refresh their water as frequently as you can and clean the vase each time you change the water. Why? Gerbera will droop if they encounter bacteria.

• The Gerbera gets its common name from 18th century German botanist Traugott Gerber.

Flower Fact of the Day: “Even leaves take on a special look when they are mixed in vases alone or with garden vines,” writes Nancy Gmeiner, Penn State master gardener. Read her tips on flower arranging at: eveningsun.com/localcolumns/ci_10689256.
 

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October 23, 2008 | teleflora news

Motivation, inspiration take center stage at Women's Conference 2008

by Jacqueline


On Wednesday, I joined several of my Teleflora colleagues at the Women’s Conference 2008 in Long Beach, CA. One of the nation’s largest women’s gatherings, the event drew 14,000 attendees. It was a great chance to connect, listen to amazing stories and get motivated to pursue your dreams. Oh, and see more than a few A-list celebrities (see below). This is a stone's throw away from LA, after all!

In addition to the conference sessions, there was also a huge exhibition hall, entertainment, shopping and snacks.

The Women’s Conference is a non-profit, non-partisan organization led by California First Lady Maria Shriver. With a mission of empowering, inspiring and educating women, the conference has formed partnerships, developed programs, and supported initiatives in California and beyond.

Thanks to the efforts of Joanne Milichich and her team at Glo White Florist, glowhiteflorist.com, Teleflora was able to donate more than 300 Sweet Pinks bouquets to this year's event. Sweet Pinks, pictured here, is among several Teleflora bouquets that help raise money for breast cancer research.

 

Teleflora’s Sweet Pinks Bouquet
 

Maria Shriver’s speech, about aging, finding real courage and becoming your authentic self, had the entire audience close to tears. I will share excerpts from her talk in upcoming posts. Her daughters gave an intro speech; her sons were in the audience.

She and husband Governor Arnold Schwarzenegger welcomed an incredible roster of speakers and guests including:

Madeleine K. Albright, former Secretary of State

Dr. Condoleezza Rice, United States Secretary of State

Cherie Blair, human rights advocate and wife of former prime minister Tony Blair

Warren Buffett, chairman and CEO, Berkshire Hathaway Inc.

Christiane Amanpour of CNN

Chris Matthews of Hardball, MSNBC and The Chris Matthews Show, NBC

Dr. Mehmet Oz

Indra Nooyi, chairman and chief executive officer, PepsiCo.

Gloria Steinem

Bono, of U2 and co-founder of the ONE Campaign and (RED)

Diahann Carroll

Jamie Lee Curtis

Sally Field

Billie Jean King

Heidi Klum

Jennifer Lopez

Jenny McCarthy

Bonnie Raitt

Rachael Ray

Rita Wilson

To see a live webcast of the main stage sessions, view video highlights or to get more info, visit californiawomen.org.  

Flower Fact of the Day: Teleflora donates 15% of the purchase price of each BCRF arrangement to the Breast Cancer Research Foundation. The partnership runs through August 31, 2009. To learn more, visit: teleflora.com/bcrf.asp.  
 

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October 21, 2008 | flower facts

Plants make practical, economical presents

by Jacqueline


Bronze Cushion Mum Plant

If you need a way to brighten your doorstep or are looking for a great hostess gift, a plant is a terrific way to go.

They're fresh and festive, and they'll last all season, maybe longer, especially with proper care. Here are some tips to pamper your plants. Get the light right. Dwarf citrus needs full sun; day lilies need a little shade.

Your plant may come with an FYI on the best light for your plant, whether full sun, partial sun or shade. If there's no info, check online or in a gardening book before you find a spot.

When you receive the plant, water it and allow excess water to run out the bottom of the pot into a sink, bucket or saucer. After that, plan to water 1-2 times per week, more if it's a variety that thrives on moisture.

As a general rule, it's much better to give small drinks on a frequent basis than to drench it sporadically. So, if you can, give the plant half its portion in the AM, the rest later in the day or at night.

Prune leaves or blossoms that have dried out or died. Don't let dropped leaves or debris collect on top of the soil. Otherwise, you may face pests or plant diseases.

Keep your plant clean and shiny by wiping the leaves with a soft, damp cloth.

After you've had your plant a few months, consider repotting into a larger pot. Roots are like limbs, they need room to stretch.

Flower Fact of the Day: A-list designer Tory Burch www.toryburch.com has a fondness for flowers, as reported in Town & Country earlier this year. One of her favorite looks? Simple and elegant groupings of all one flower. 
 

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October 20, 2008 | teleflora news

Fun with 18th century-inspired vases

by Jacqueline


Today's post is from guest blogger Cindy Cragg, home stylist for WILLIAMSBURG®, williamsburgmarketplace.com, the lifestyle brand of The Colonial Williamsburg Foundation.


Cindy Cragg

My last blog entry generated some interesting conversation amongst my colleagues. Inspired by our vase discussions, I thought I’d mention a few more vases that were in vogue in the 18th century. It also might be educational to point out that these vases were designed to showcase each individual stem. This idea was popularized in the 18th century when William of Orange came to England from Holland, bringing with him his love of tulips. With that tulip-mania was born!!


Tulipiere for WILLIAMSBURG by Andrea by Sadek

At that time, a single tulip bulb could command prices well in excess of the cost of a large house on one of Amsterdam’s grand canals. With those prices, it would have been a crime to hide these “exotic” stems in a large arrangement! This tulipiere is an adaptation from a delft version in The Colonial Williamsburg Foundation’s decorative arts collection.





Five Finger Vase for WILLIAMSBURG by Andrea by Sadek

This “Five Finger” vase was clearly meant to make the most of just a few prized stems. However, not intended just for tulips this vase would look beautiful with roses, iris or any bloom that is special to you.





Floral Brick for WILLIAMSBURG by Andrea by Sadek

The “Floral Brick” was meant to display a select grouping of flowers in an easy, organized way. Remember, 18th century decorations were all about symmetry and balance!!





Pique Fleurs Vase by Richard Hutten at www.Christofle.com

The epitome of “new traditional”, this version of a tulipiere was featured in the NY Times Magazine recently. Clearly a modern interpretation of one of our 18th century favorites. Just goes to prove that what’s old, really is new – in one way or another!!
 

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October 17, 2008 | out and about

Sweetest Day is chance to splurge

by Jacqueline


When I moved to LA, I was a little shocked that not a lot of people were familiar with Sweetest Day, Saturday, Oct.18.

Teleflora's Green Light

Back in Chicago, I loved stopping by a Wells St. flower shop on a crisp, sunny October day and picking up fresh flowers. Some lilies, roses in burnished hues or orchids if I wanted a dash of elegance.

Maybe I felt a bit European buying flowers along with my groceries and a bottle of wine. Maybe it made the weekend seem just a bit longer. I know the flowers lent my living space a relaxed vibe well past the weekend.

According to wikipedia.org: "The origin of Sweetest Day is frequently attributed to candy company employee Herbert Birch Kingston as an act of philanthropy. However, Bill Lubinger, a reporter for the [Cleveland] Plain Dealer, contends [in 2005] that "Dozens of Cleveland's top candy makers concocted the promotion 84 years ago and it stuck, although it never became as widely accepted as hoped."

Anyway, Sweetest Day is a good excuse for flowers and candy on the weekend. Life is short! And, believe me, men like getting flowers just as much as women do. 

Flower Fact of the DayRonnie Wood of the Rolling Stones reportedly has developed an interest in flower arranging. I will investigate. I'm sure Ronnie rocks, regardless of his artistic endeavor.
 

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October 15, 2008 | florist in the spotlight

Smart strategies for tough times: A florist shares tips on networking

by Jacqueline


Despite a tough economic climate, florist Karin Crawford of God’s Garden Treasures in Tempe, AZ, (pictured here) firmly believes in the power of networking to grow her business.

Florist Karin Crawford

“People do business with people they know,” she says. “I get multiple orders every week thanks to my networking.”

So how did she reach out since her start seven years ago? First, build on what you have. “Get to know your clients, especially people in sales like realtors or insurance brokers,” Karin suggests. "Ask them what networking organizations they’re in and ask if you can attend a meeting."

She also tapped the local chamber of commerce, then branched out to several other groups, such as the Arizona Wedding and Event Network and business referral specialists, BNI.com.  

According to Karin, local BNI chapters are set up with one representative for each profession and many chapters don’t have a florist member. Her chapter gave training and networking how-to’s as well as referrals. “Within two months, I had a new corporate client.”

Another great source: eWomenNetwork.com. Participants are women who tend to have at least some disposable income, which means they match Karin’s target demographic.

logo
godsgardentreasures.biz  

Still, she acknowledges that many florists have a hard time carving out time in their schedules to attend events. “Many floral shop owners feel they can’t get out of the shop,” she says, adding that it took a while to get her staffing mix right, which allows her that time away. “It’s hard to let go and change old habits.”

But in a business where a personal touch means so much, it's vital to build and leverage your contacts. "I want people to think of me whenever they think flowers."

And here’s a top-notch tip for any event. Floral design is visual, so whenever you can, bring a sample of your shop’s work, ie a centerpiece or bouquet. After all, it’s a super way to advertise!

Finally, be aware that you’ll meet people who might not become customers for several months. Be patient and keep yourself out there. “Even if they don’t need flowers at that moment, now they have you in mind,” says Karin.

Flower Fact of the Day: Salinas, Calif., recently selected the mum as its official city flower. On Nov. 1, they’re celebrating their flower power. Read more at: http://thecalifornian.com/article/20081014/NEWS01/810140318.  
 

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October 14, 2008 | flower facts

Floral planning when money is tight

by Jacqueline


In today's shaky economy, no one is rushing to part with cash.

But if you have a big event coming up, it's also hard to part with flowers.

Hayride

The solution: Work with your florist to get the most for your money. Here are some tips to keep in mind:

• Always use flowers that are in season. For fall, that would be: carnations, mums, sunflowers, dahlias, hydrangea and calla lilies.

• Get creative with filler. Use branches, wildflowers, leaves or other plants from your back yard to amplify your arrangement. I love lamb's ear, which is extremely soft and has a lovely gray-green shimmer.

Mono-chromatic bouquets (one color, one or more kind of flower) create visual impact with fewer stems than you'd typically buy for a multi-color bouquet. They're also incredibly elegant. Hydrangeas, particularly, will spread your flower dollar far.

• It may be tempting to buy flowers from a grocery store, but if you go that route, remember that your flowers will be much less likely to last than flowers from a florist. Problem is, you have no way of knowing how long those blooms have been parked near the produce.

• Cut costs by bringing your own vases and containers for your florist to fill. Or use items already in your cupboard, like tea cups and rinsed-out wine bottles. Don't worry if they don't match. Actually, it's cooler that way. And if you enjoy arranging flowers, remember that most florists sell loose-cut flowers.

• Your florist can provide a range of flowers – from single stems to a few bouquets to multiple arrangements for a big event. Getting to know your local Teleflora florist means you'll learn more about living well with flowers. And once your florist has a sense of what you like, he/she may be able to alert you to good deals and work with you to create your signature floral look.

Do you have a tip for saving money on flowers? I'd love to hear it.

Tomorrow, tips for florists: A florist shares strategies for networking, a key element of building her business.

Flower Fact of the Day: Want to winterize your flower gardens? Learn how at: argusleader.com/apps/pbcs.dll/article?AID=/20081014/LIFE/810140309.  
 

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October 13, 2008 | teleflora news

Contain yourself: A historical look at a few popular floral containers

by Jacqueline


Today's post is from guest blogger Cindy Cragg, home stylist for WILLIAMSBURG®, williamsburgmarketplace.com, the lifestyle brand of The Colonial Williamsburg Foundation.

Cindy Cragg

Trends in floral arranging and the containers that you put the arrangements in date back thousands of years. Let’s walk back in time to learn what has contributed to the floral arranging melting pot that we have today.

THE BUD VASE: There is documentation to suggest that it was around 2500 B.C. when showcasing just a single bud in a vase became popular. Often arranged with a leaf on either side and used to create a simple pattern. Using a single bud or a bud and some greenery at each individual place setting has recently come back into style as a wide variety of single stem vases are currently in the marketplace.

Bud vase

”Paperwhite place card holder” from williamsburgmarketplace.com


THE CORNUCOPIA: Many popular floral arranging methods were established during the Greek and Roman times. It was during this time that the Cornucopia, a popular table decoration in modern day times and a symbol of harvest and abundance during Thanksgiving, was developed. Filled with flowers, gourds, veggies or fruit the cornucopia is a timeless addition to any table.

                             heavenly cornucopia, picture
”Heavenly Cornucopia” from teleflora.com


THE URN: Starting with the over-the-top styles during the Baroque period, large containers filled with flamboyant arrangements were sure to make a resurgence in the future. After a conservative break in “big” during the Georgian era, this idea was taken to new heights when, during the Victorian period, very lavish floral design became all the rage. Flared vases, or urns, of all types and finishes were used to display a number of popular garden flowers. Today, the urn is interchangeable as an indoor or outdoor decoration.

Florentine Urn

“Florentine Urn” from williamsburgmarketplace.com


THE GOLDEN PITCHER: Came into vogue in October 2008 with the advent of the widely popular WILLIAMSBURG arrangement by Teleflora! This ceramic pitcher has a golden metallic finish which perfectly complements the warm tones of the carnations, roses and mums in the arrangement. With an ample opening, compact design and FDA approved for use with liquids, long after the flowers are gone this container will make a nice statement piece for a number of home decorative uses. Cindy Cragg
”Williamsburg’s Golden Pitcher” bouquet from teleflora.com
 

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October 12, 2008 | teleflora news

Flowers for those who really believe ...

by Jacqueline


To accompany Disney’s new animated movie, “Tinker Bell,” out on Blu-ray and DVD on Oct. 28, Teleflora has created magic in a vase with its exclusive Tinker Bell Bouquet.

A hand-painted Tinker Bell sits atop roses, carnations, hydrangeas and button spray chrysanthemums in a pink cube with pink tulle. I love her sparkling wings.

Tinker Bell Flower Bouquet by Teleflora

And in the movie, this whimsical fairy will speak for the first time! I wonder what she’ll say to Peter?

If you buy the Tink arrangement and the Blu-ray™ Hi-def or DVD of “Tinker Bell,” you’re eligible for a $5 mail-in rebate, through January 31, 2009. You can buy the floral arrangement online at teleflora.com, flowerclub.com, at eflorist.com or through a local Teleflora florist.

Also, Disney Movie Rewards is hosting an online sweepstakes starting Oct. 16. One lucky fan will win an all-expense-paid trip for four to the Walt Disney World® Resort in Orlando, FL. In addition, five first-prize winners will receive a year of Teleflora floral arrangements. For additional information, go to teleflora.com/tinkerbell.asp.

Flower Fact of the Day: The 15th annual Epcot International Flower and Garden Festival, which took place earlier this year at the Walt Disney World® Resort, featured 30 million blooms.
 

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October 10, 2008 | teleflora news

And the Flower Blog September Sweepstakes winner is ...

by Jacqueline


Joanne Schultz has won the monthly sweepstakes.

Says Joanne: "WOW!! You made my day! I can't believe I won!! I love flowers and with fall upon us, the garden isn't producing blooms any more, so these will be very much appreciated and enjoyed!

Thank you to everyone who entered and I hope you'll enter the ongoing Flower Blog Sweepstakes. (One winner per month is selected in a random drawing. To read the official rules, see: teleflora.com/FLOWERBLOG/post/Flower-Blog-October-Sweepstakes.aspx.)

Did you know? Keeping flower stems in a low container of water while you cut them at an angle (then putting them in a clean vase with fresh water) helps prevent air from blocking the bloom's water supply.
 

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October 09, 2008 | floral trends

Keep flowers in mind this Halloween

by Jacqueline


Halloween lets you tap your creativity in so many ways it's scary! :)

But really, what other time of the year can you change your identity completely and not feel guilty stocking up on candy?

Closer to the day, I'll post a picture of one of my favorite Halloween costumes; feel free to borrow the idea. Hint: Think Hitchcock.

It's a great time to get festive with flowers and the fall harvest. Buy a few extra pumpkins in various sizes to use as natural vases. Floral foam will let your flowers drink and you can also paint some of the pumpkins black or get fancy and choose a metallic like gold or bronze.

Carnations work well in holiday arrangements because they last and last. And they're easy on your wallet. Hydrangea is another great floral choice because you can make a big impact with only a few stems. For a high-end, elegant look, try calla lilies. The arrangement below uses roses, lilies and mums. And I love the draping amaranthus!

Mostly Ghostly Flower Bouquet
 
Have some Mardi Gras beads in a drawer? Get them out and dangle them on your pumpkin vases.

Small pumpkins are also perfect for place cards, either plain or accented with leaves, moss or ivy. Then just attach a name tag to the pumpkin stem.

Flower Fact of the Day: With product developers taking cues from nature, the Alpine edelweiss flower may lead to better sun creams, according to Reuters. Read the full story at: reuters.com/article/environmentNews/idUSTRE4967KV20081007.  
 

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October 09, 2008 | teleflora news

Flower Blog September sweepstakes update

by Jacqueline


Thank you to all who entered the Flower Blog September Sweepstakes. I have drawn the winner's name at random and will make the announcement as soon as I hear back from the person selected. I wish I could send you all free bouquets – alas there is only one winner.

But don't give up hope: the Flower Blog October Sweepstakes starts today. I will keep running these on a monthly basis, so keep the comments coming. After all, comments are like flowers, you can never get enough! :)
 

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October 09, 2008 | teleflora news

Flower Blog October Sweepstakes: Official Rules

by Jacqueline


Teleflora Flower Blog Sweepstakes (October)

OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED BY LAW. SWEEPSTAKES BEGINS 12:00 AM PACIFIC STANDARD TIME (“PST”) ON OCT.  1, 2008 AND ENDS AT 11:59 PM PST ON NOV. 2, 2008.


1. ELIGIBILITY: Teleflora Flower Blog Sweepstakes (“Sweepstakes”) is open only to legal residents of the fifty (50) United States and the District of Columbia who are at least eighteen (18) years old at the time of entry. Winners of a sweepstakes by Sponsor within the six (6) months immediately prior to this Sweepstakes are not eligible. Employees of Sponsor and its parent and affiliate companies (collectively, “Promotion Parties”) as well as the immediate family (spouse, parents, siblings and children) and household members of each such employee are not eligible. Sweepstakes is subject to all applicable federal, state, and local laws and regulations. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and Sponsor’s decisions, which are final and binding in all matters related to the Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein. Sponsor reserves the right to verify eligibility qualifications of the winners.

2. HOW TO ENTER: Visit the Teleflora Flower Blog located at http://www.teleflora.com/flowerblog/ and post a comment responsive to the Teleflora Flower Blog. Limit 1 entry per person/e-mail address/household for the duration of the Sweepstakes. Entries generated by script, macro or other automated or mechanical means are void. All entries become the property of Sponsor and will not be acknowledged or returned. Promotion Parties and all of their respective employees, officers, directors, shareholders and agents (collectively, "Released Parties") assume no responsibility for entries that are processed, reported, or transmitted late or incorrectly or are lost or misdirected for any reason whatsoever nor for any other error, problem or malfunction of any kind, whether computer, network, telephonic, technical, mechanical, human or otherwise, relating to or in connection with this Sweepstakes, including, without limitation, errors which may occur in connection with the administration of the Sweepstakes, processing of entries, notification of winners, announcement of the prize or in any Sweepstakes-related materials, or for the inability to access the website associated with the Sweepstakes.

3. PRIZES: One (1) winner will be randomly selected from among all eligible entries and shall receive a Teleflora Bouquet ARV: $50.00 to $100.00 (the “Prize”). Sponsor shall arrange to deliver the Prize to the winner within seven (7) to ten (10) days of when the winner accepts the Prize. The Prize (or any portion thereof) is non-transferable, non-negotiable and not redeemable for cash, credit or merchandise. No substitutions or cash redemption of the Prize is permitted except that Sponsor retains the right to substitute a prize of comparable or greater retail value. Additional restrictions may apply.

4. DRAWING: The potential winner will be selected in a random drawing held on or about Nov. 2, 2008 from all eligible entries received. Odds of winning depend on the number of eligible entries received. The potential winner will be notified by e-mail. Potential winner must respond within one week of notification or prize will be forfeited and another name drawn. Acceptance of prize constitutes permission for Sponsor and its designees to use each winner’s name, city, state, likeness, voice and biographical information for purposes of advertising, promotion and publicity in any and all media, now or hereafter devised without limitation and without additional notification or permission or compensation, unless prohibited by law. All information collected will be treated in a manner consistent with Sponsor’s privacy policy and the consent given at time of entry. The Sweepstakes is governed by the laws of the State of California, with venue in Los Angeles, California, and all claims must be resolved in the appropriate state and federal courts of Los Angeles, California.

5. GENERAL CONDITIONS: Sponsor reserves the right to cancel, suspend and/or modify the Sweepstakes, or any part of it, if any fraud, technical failures or any other factor beyond Sponsor’s reasonable control impairs the integrity or proper functioning of the Sweepstakes, as determined by Sponsor in its sole discretion. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the operation of the Sweepstakes or to be acting in violation of these Official Rules or any other promotion or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Sweepstakes may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.

6. LIMITATIONS OF LIABILITY: Released Parties assume no responsibility for any injury or damage to entrants’ or to any other person's computer (including hardware or software) related to or resulting from participation in this Sweepstakes or downloading materials from or use of the website. By entering the Sweepstakes, all entrants agree to release and hold harmless Released Parties from any liability whatsoever for any claims, costs, injuries, liability, losses, actions, or damages of any kind (including, without limitation, related to personal injury, death, damage to property, infringement of proprietary rights, rights of publicity or privacy or defamation) arising out of or in connection with: (1) participation in the Sweepstakes or (2) acceptance, use or misuse of any prize (including any travel or activity related hereto), whether under a theory of contract, warranty, tort, (including negligence, whether active, passive, or imputed) strict liability, product liability, contribution, or any other theory. If for any reason this Sweepstakes is not capable of running as planned, Sponsor in its sole discretion, may disqualify any individual, void entries and/or terminate, modify or suspend this Sweepstakes or any portion thereof. In the event the Sweepstakes is terminated, Sponsor may, at its discretion, conduct a random drawing to award the prize for the drawing at issue from among all eligible, non-suspect entries received for such drawing prior to such action. In the event of a dispute as to the identity of an online entrant, entrant will be deemed the "registered subscriber" of the e-mail account at issue and required to comply with these Official Rules.

7. WINNERS LIST: The winner’s name will be posted on the Teleflora Flower Blog.

8. SPONSOR: Teleflora LLC, 11444 West Olympic Blvd., Suite 210, Los Angeles, CA 90064. 
 

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October 08, 2008 | teleflora news

TF florist welcomes 100-year anniversary

by Jacqueline


Eitel's Flowers & Gifts in Greencastle, Ind., eitelsflowers.com celebrates 100 years of selling flowers! Congratulations to everyone there.

Kenneth Eitel, Jr. currently runs the business. His family came from Germany to the U.S. in 1908 and began working in the floral industry.

I look forward to talking with Kenneth soon, but wanted to say congratulations!

Flower Fact of the Day: Indiana's state flower is the peony. One of the most popular flowers with brides, peonies are supposed to bring good luck and happiness.

 

 

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October 05, 2008 | teleflora news

A sweepstakes of historic proportions

by Blogger


I am so excited to be a guest blogger during the promotion of Teleflora’s Colonial Williamsburg Sweepstakes!


Cindy Cragg


I’m Cindy Cragg, home stylist for WILLIAMSBURG®, williamsburgmarketplace.com, the lifestyle brand of The Colonial Williamsburg Foundation.

From now until the sweepstakes ends on December 12, I will be sharing tips and ideas about the latest decorating trends and how they derive inspiration from the past.

But, first, let me tell you about this beautiful WILLIAMSBURG arrangement teleflora.com and the awesome sweepstakes to go along with it. The arrangement is full of an artful array of carnations, roses, chrysanthemums and goldenrod pulled together to form a beautiful mix of the hottest colors in this season’s decorating (you did know orange is the new red, right? More on that later...).
Williamsburg arrangement
As if the flowers aren’t enough, the arrangement comes in this great metallic gold ceramic pitcher. How hip is that?

As far as the sweepstakes goes – you’re not going to want to miss out on this! The sweepstakes consists of two Grand Prize packages for a Colonial Williamsburg Family Adventure. The Family Adventure Package includes lodging, access to special events, a guided tour of Colonial Williamsburg’s historic area and a $500 Colonial Williamsburg gift card.

Let me stop right there and say that $500 can be spent on an over-the-top spa treatment, an amazing oriental rug, a new tea service – in other words it can be redeemed at ANY of the Colonial Williamsburg properties or retail stores! By the way, the $500 gift card is also the second prize, which 10 lucky folks will win.

Clearly, this is truly a sweepstakes of HISTORIC proportions! I’m just sad I can’t participate, I could use a facial.
 

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October 04, 2008 | out and about

The gorgeous flowers arrived ...

by Jacqueline


... this afternoon! Were we surprised! Were we delighted! They are so pretty and in perfect condition on this blazing hot day. And the little vase is really cute and modern; we will re-use it happily. Thank you so much!

Best,

J & D

teleflora's citrus splash, picture
 
Remember that Friday night dinner party I wrote about earlier this week? I sent flowers and just thought I'd share my friend's thank you.

Flower Fact of the Day: There are about 30,000 varieties of orchid; the most common are dendrobiums, cymbidium, cattleya, phalaenopsis and vanda.
 

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October 02, 2008 | floral horoscopes

Flower horoscopes for October

by Jacqueline


Welcome to the horoscope page, where each month you can read a fun take on the future and see the flower associated with your sign.

   Capricorn: Dec. 22-Jan. 20 / Flower: African violet
African violet
Home is where your heart is and that’s especially true this month; your entertaining plans will delight your guests. Work feels topsy-turvy as a relationship with a co-worker changes. Stay focused on your goals and the turbulence will pass. You will learn a life secret from another culture. Also, your flirty side comes out in a big way at the end of the month.



   Aquarius: Jan. 21-Feb. 19 / Flower: Orchid
Orchid 
That nagging doubt you have about a new relationship is not going to go away. That doesn’t mean you have to say goodbye, just proceed with caution. Next year is an excellent time for a big adventure and now is the time to start planning. The 15th and 21st will be lucky days.




   Pisces: Feb. 20-March 20 / Flower: Alstroemeria
Alstroemeria
You’ve made a significant transformation and it’s time to feel proud of yourself. Around the 13th, you may be tempted to make a rash decision. Think it through to save grief later on. Extending yourself to a new acquaintance or colleague will ease her feeling of being threatened by you. Oh, and that daring Halloween costume you want to wear? Go for it!




   Aries: March 21-April 20 / Flower: Tulip
Tulip 
This month, your man will go through a rough time. Resist the urge to criticize or judge. You may sense some emotional distance from a family member. Wait it out; the situation will improve. Meanwhile, reward yourself for being a loyal supporter with a massage or spa treatment. Remember that being too busy is not a good thing and try to streamline your schedule if possible.



   Taurus: April 21-May 21 / Flower: Lily
Lily 
You’ve been playing your cards close to your chest at work. Usually this is a solid strategy but realize that you may need to voice your needs for the good of a special project. Your talent will be highlighted by a higher-up by the end of the year. Don’t call him, he’ll call you! :)




   Gemini: May 22-June 21 / Flower: Rose
Rose 
You’ve been struggling with something for a long time, perhaps searching for a job. Granted, it’s tough but all it takes is one offer. Whatever you do, don’t give up. You have terrific creativity and problem-solving ability that will serve you well in a new job. On the romance front, give that shy guy a chance.




   Cancer: June 22-July 22 / Flower: Delphinium
Delphinium
You’ll be feeling a retro vibe so buy a few vintage frocks and rent some old B&W movies. Tapping the past for inspiration will help you find a new perspective on a current problem. Be sure to look on the bright side on the 23rd. You’re a sensitive one, but remember that you can choose how you’ll react to a catty comment or harsh remark. Letting someone else ruin your day means you’re surrendering personal power.



   Leo: July 23- Aug. 22 / Flower: Sunflower
Sunflower
Finding time to volunteer, even just one day, will brighten your entire month. About your job: If you enjoy it and it’s paying the bills, don’t worry about what people think. Otherwise, make a plan for reinventing yourself. A female relative or friend may surprise you with a special treat.



   Virgo: Aug. 23-Sept. 23 / Flower: Daisy
Daisy 
Virtuous Virgo, you like to attend to details and making sure you’re 100% organized. Not that there’s anything wrong with that, but it will do you good to goof off a little. Be silly, sleep in, take your inner child out for ice cream. You may receive an apology at the end of the month; accept it graciously. On the 14th you'll grin from ear to ear.




   Libra: Sept. 24-Oct. 23 / Flower: Hydrangea
Hydrangea
Not getting what you want? Put yourself in another’s shoes and reframe the proposal, being careful to point out benefits. If a confrontation becomes inevitable, take deep breath and face it. More than likely, it won’t be as bad as you thought. You don’t like making decisions, but this month you’ll have unusual clarity. You’ll be privy to witchy wisdom on the 30th and 31st.



  Scorpio: Oct. 24-Nov. 22 / Flower: Peony
Peony
Your intensity and sense of humor will lead you down a new path. Don’t think about it too much, just walk forward and have fun. A friend needs help this month and tapping your amazing network may help out. The 27th is a perfect day to take a chance. Remember to celebrate good times with fresh flowers!




   Sagittarius: Nov. 23-Dec. 21 / Flower: Carnation
Carnation 
You may get the chance to travel this month. Take it! You may also win a prize or get some extra cash. Remember that you can’t please everyone all the time, so don’t be afraid to say no. Good health, good food, good weather, good friends. There are so many things to be happy about. Make a list and keep it with you for those times when you need a boost.


Flower Fact of the Day: The name hydrangea comes from the Greek “hydor,” meaning water, and “angos,” meaning jar or vessel. The flower was first discovered in Japan.
 

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October 01, 2008 | teleflora news

Teleflora commits to raising $250,000 for breast cancer research

by Jacqueline


Teleflora’s Sweet Pinks Bouquet

Polio once posed a terrifying threat to families. But in 1952, medicine triumphed over disease with a vaccine from Dr. Jonas Salk. Diphtheria, once common, can be beaten with a vaccine. Tuberculosis is preventable and curable.

Can you imagine telling your children or grandchildren about the end of breast cancer? It will be a story of steadfast courage, constant hope and unwavering determination, shared by many people around the world.

No one knows when that day will be, but Teleflora wants to do what we can to make it come as soon as possible.

Once again, Teleflora is teaming up with The Breast Cancer Research Foundation® (BCRF), a not-for-profit organization seeking to prevent and cure breast cancer in our lifetime.

“Teleflora welcomes the opportunity to join forces once again,” said Shawn Weidmann, president of Teleflora. “We are proud to help BCRF achieve that goal through the gift of flowers.”

BCRF works to provide funding for innovative research at medical centers worldwide and increase public awareness about good breast health. A minimum of 85 cents of each dollar donated to BCRF goes to breast cancer research grants and awareness programs.

As part of this partnership, Teleflora will feature five bouquets including: Teleflora’s Polka Dots and Posies, Pink Blush Bouquet, At First Blush, Teleflora’s Pinking of You and Teleflora’s Sweet Pinks Bouquet, all marked on teleflora.com with the signature BCRF pink ribbon. Prices range from $39.95 to $79.95.

Every time a consumer buys one of these floral arrangements, Teleflora will donate 15% of the purchase price to BCRF, with a commitment of raising a minimum of $250,000. The partnership will continue through August 31, 2009.

“We are thrilled that Teleflora shares our commitment to finding a cure for breast cancer in our lifetime,” said Robbie Finke Franklin of BCRF.

For more information on Teleflora's partnership with BCRF and how you can get involved, please visit teleflora.com/bcrf.asp or call 310-966-8328.

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